September 17, 2019

Author: Brian Dolan

Solving the Advertising Talent Problem with Technology

Though some have tried to ignore it, there’s a giant elephant lumbering about in the room of advertising. We’re a decade into the programmatic marketing revolution and digital marketing remains an overwhelmingly human endeavor. And yet, optimizing people-related costs (and outcomes) is rarely discussed above a whisper level. Not talking about this elephant won’t make […]